The California Direct Difference
California Direct works on the premise that our clients want demonstrable results and positive return on investment from their advertising. This belief (one that most agencies are just now beginning to embrace) has been our driving force from day one.
Unlike full-service agencies, we are media-neutral. We don’t try to sell you an expensive TV spot if your target market can be more efficiently reached by another medium. Our objectives are your objectives: delivering your message to the right people, at the right time, through the right media and generating results.
California Direct is comprised of diverse professionals with the experience and critical know-how to help you succeed in today’s ever-changing marketplace. At California Direct you will always be served by an experienced team of professionals never “handled” by Account Coordinators or Assistant Account Executives.
Our values are family, service and fun. Get to know us. We think you will agree that we are just what you are looking for in a marketing communications firm.